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PostPosted: Tue Nov 19, 2019 5:20 pm 
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PostPosted: Tue Nov 19, 2019 9:04 pm 
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PostPosted: Wed Nov 20, 2019 1:00 am 
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 Post subject: Re: movie posters
PostPosted: Wed Nov 20, 2019 2:19 pm 
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PostPosted: Wed Nov 20, 2019 5:06 pm 
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PostPosted: Thu Nov 21, 2019 8:06 am 
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History of advertising: No. 173: The first film poster

Film posters are one of the few advertising forms to have shown the power to burn itself into public consciousness so deeply that its appeal can endure for decades after the creative work first appeared.

It is truly remarkable how many examples of what started out as nothing more than mere printed marketing materials should have achieved the status of high art while those that created them have built cult followings.

With all that in mind, it would be natural to assume that Hollywood, the spiritual home of movie-makers for more than a century, was also the birthplace of the film poster.

In fact, film posters first saw the light of day not on the US West Coast but more than 5,800 miles away in France and 15 years before the first movie came out of Hollywood.

Jules Chéret, the painter and lithographer who is generally regarded as the father of outdoor advertising, is credited with creating the first movierelated poster in 1890. It was a lithograph depicting a young girl holding a poster announcing the times of a film show. However, it was visual artist Marcellin Auzolle who set the tone for what was to come by designing the first-ever poster promoting an individual film.

It was a 49-second slapstick comedy called L’Arroseur Arrosé produced by Louis Lumière, shot in Lyon and first screened on 10 June 1895. Until then, movie ads were crudely drawn block-lettered signs that announced only the film’s title, producer and director.

Things you need to know:

Few famous US movie posters have survived from before the 1940s. An original poster from this era discovered in a Pennsylvania attic recently fetched £340,000 at auction.

Lead times for posters can vary from 18 months to two weeks. Designers usually start on concepts at the beginning of filming.

A volatile movie industry has resulted in studios producing too much risk-averse advertising, critics claim. Ad-makers often have to face countless approvals because of sensitivities about credits and star billings.

Theatres chose not to promote individual films but rather the technical marvels of the novel new medium of cinema. Auzolle, though, set the pattern for future film advertising, focusing on the fact that people go to the cinema to have a good time. His poster features an audience laughing as the film is projected on a screen.


https://www.campaignlive.co.uk/article/history-advertising-no-173-first-film-poster/1400291
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June 28, 2016

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Last edited by cory1984 on Fri Nov 22, 2019 4:16 pm, edited 1 time in total.

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PostPosted: Fri Nov 22, 2019 3:22 pm 
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PostPosted: Fri Nov 22, 2019 4:24 pm 
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PostPosted: Sat Nov 23, 2019 9:41 pm 
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PostPosted: Sun Nov 24, 2019 1:19 am 
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PostPosted: Sun Nov 24, 2019 12:02 pm 
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This looks like one of those DIY African movie club posters. But it's not...
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PostPosted: Mon Nov 25, 2019 1:09 pm 
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Journey to Mars (Russian, 1918)...

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PostPosted: Mon Nov 25, 2019 4:57 pm 
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PostPosted: Mon Nov 25, 2019 7:19 pm 
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PostPosted: Tue Nov 26, 2019 4:16 pm 
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8) . . . and there is always a girl who falls down and twists her ankle. 8)

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https://www.cnn.com/2019/11/26/politics/white-house-lockdown-airspace/index.html


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PostPosted: Tue Nov 26, 2019 4:33 pm 
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a scary movie... in a lot of ways...

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... by ingmar bergman

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PostPosted: Thu Nov 28, 2019 6:03 am 
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PostPosted: Thu Nov 28, 2019 10:39 am 
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PostPosted: Sat Nov 30, 2019 12:11 pm 
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PostPosted: Sat Nov 30, 2019 1:34 pm 
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PostPosted: Sat Nov 30, 2019 2:08 pm 
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[The plot of the move is this: A group of big-headed space aliens land in an isolated New Zealand village, where they plan to harvest local humans and turn them into ground meat for an intergalactic burger chain. The humans fight back, and things get messy. Like, this messy:]
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 Post subject: Re: more movie posters
PostPosted: Mon Dec 02, 2019 4:51 pm 
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PostPosted: Sun Dec 08, 2019 10:11 am 
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PostPosted: Sun Dec 08, 2019 4:50 pm 
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PostPosted: Mon Dec 09, 2019 6:30 am 
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